Transformation Drive-Bys


“I signed up for the gym and went once.”

“I went to the doctor, picked up the pills from the pharmacy but only took two.”

“I bought the book about transformation but changed nothing.”

Buying a book, attending a conference, only applying 5% of a transformation strategy – that behavior changes nothing. It feels good, it feels like the first step of a long journey. But it’s nothing more. It’s good to take the first step but there are at least 99,999 more to take. Transformation Drive-Bys get the dopamine going but nothing else. They are little hits of excitement. And one year later everything is still the same.

Transformation comes from taking all the 99,999 steps, making change a habit, being okay with discomfort, feeling down, being without all the answers. One painful step at a time.

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